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Today, YuHuangJian will set up a new tourism development company, YuHuangJian made me again. To reduce the future work burden and pressure, before accepting the position, general manager of the company from my planning department minister. Although in recent years, due to my limited ability and level, the propaganda work, such as brand positioning, project marketing, event planning, enterprise brand publicity, news media, public relations, internal management and the lack of this and that, but I still want to take this opportunity to emphasize the importance of branding.
As a communication between enterprises and consumers the most effective way to brand publicity can improve enterprise well-knownness, shaping the corporate image, establish enterprise reputation, cultivate brand loyalty, in order to promote the development of the enterprise have the effect of get twice the result with half the effort. It is not happen overnight but corporate communications, both must focus on service reality marketing demand, and to give attention to two or morethings enterprise brand capital accumulation, it is a long process. Communication goals and marketing objectives should have consistency, target is a target for marketing brand communication services. In the implementation of brand communication, want to understand their own brand core value, connotation, to public relations, sales promotion, visual, publicity tools such as language to achieve unity, harmonious communication effect.
As the pace of life continues to increase, we are fast losing the art of relaxation.Once you are in the habit of rushing through life, being on the go from morning till night,it is hard to slow down. But relaxation is essential for a healthy mind and body.
Stress is a natural part of everyday life and there is no way to avoid it. In fact, it is not the bad thing as it is often supposed to be. A certain amount of stress is vital to provide motivation and give purpose to life. It is only when the stress gets out of control can it lead to poor performance and ill health.
The amount of stress a person can withstand depends very much on the individual. Some people are not afraid of stress, and such characters are obviously prime material for managerial responsibilities. Others lose heart at the first signs of unusual difficulties. When exposed to stress, in whatever form, we react both chemically and physically. In fact, we make a choice between "flight or fight"and in more primitive days the choices made the difference between life or death.The crises we meet today are unlikely to be so extreme, but however little the stress, it involves the same response. It is when such a reaction lasts long, through continued exposure to stress, that health becomes endangered. Such serious conditions as high blood pressure and heart diseases have established links with stress. Since we cannot remove stress from our lives (it would be unwise to do so even if we could), we need to find ways to deal with it.
I received a devastating blow to my self-confidence in the first interview of my college years. I applied to be a host in our Student Acting Troupe and felt confident that I would be accepted. But one of the panel members told me: "You seem inadequate and you are a little vertically-challenged." My life has never been the same since. I used bigger heels to complement my height and psychological maneuvers and tricks to hide my lack of confidence. But no matter how hard I tried to look the part, there was still something missing.
As president of English Club, I organized the rehearsal of Snow White for an English party. Unfortunately, we could not find an actor to be the last dwarf. It had to be someone who was humorous by nature and fluent in English. Suddenly, all eyes turned to me, and I knew I would have to be the dwarf. To my great surprise and delight, once on stage, I was totally absorbed in the performance and my humorous nature was put to full use. As the dwarf, I was a big hit.
Yes, each of us is only one among millions of others, but each of us is an individual and each of us is unique. Cultivating our individuality will transform our lives, making of them a kaleidoscope of new colors and textures.
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