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中外游人都讲究“第一印象”,而致欢迎词是给客人留下“第一印象”的极佳机会,我们应当努力展示自己的艺术风采,使“良好开端”成为“成功的一半”。
任何艺术、技巧,都有一定的“规范”和“要素”,那么,“欢迎词”的“规范”和“要素”是什么呢?规范化的“欢迎词”应包括五大要素。
(1)表示欢迎,即代表接待社、组团社向客人表达欢迎之意。
(2)介绍人员,即介绍自己,介绍参加接待的领导、司机和所有人员。
(3)预告节目,即介绍一下城市的概况和在当地将游览的节目。
(4)表示态度,即愿意为大家热情服务、努力工作,确保大家满意。
(5)预祝成功,即希望得到游客支持与合作,努力使游览获得成功,祝大家愉快、健康欢迎词切忌死板,切忌沉闷,如能风趣、自然,会缩短与游客的距离,使大家很快成为朋友,熟悉起来。
另外,欢迎词注意汲取一些谚语、名言,充满文采,会收到很好效果,下面一些言语,可参考使用:“有朋自远方来,不亦乐乎”;“千年修得同船渡”;“千里有缘来相会”;“世界像部书,如果您没出外旅行,您可只读了书中之一页,现在您在我们这里旅行,让我们共同读好这中国的一页”。
除了注重欢迎词的文采之外,有些导游创造的言语,越琢磨越感艺术性强,值得我们学习。埃及一位63岁的老导游,在为中国旅游代表团担任导游致欢迎词时有这样一句:“在今后的导游中,如果有什么地方我讲得不清楚,欢迎先生们提出来,我将努力讲清楚……”大家感觉一下,他这句话令人听后是愉快的。
其实,大家都知道,有时并不是导游讲得不清楚,而是游客精神不集中而没听清楚,但他将责任归为自己了,把愉快也留给了游客,听者如何不高兴呢?这比我们一些导游说的“如果你有问题,我可以给你讲明白”不是高明多了吗?文采固然好,含蓄也令人回味,但有时平平淡淡,也令人感到平淡中出艺术,显技巧。
现在让我们听听香港一位十佳导游开场的欢迎词:“各位早晨好,欢迎大家光临香港。我是王××,今天非常高兴有机会与各位一起游览九龙和新界。这个观光节目全程70英里,需时五个钟头。
各位如果有什么问题,请随便提出,我将尽我所知为各位解答。祝大家今天旅程愉快并喜欢我们导游介绍!”大家的欢迎词,若注意以上这些,并切实做好,我们认为这样就会令游客有个美好的“第一印象”,也使“行”有了良好的开端。
三、“欢送词”———行的小结,终生难忘送别是导游接待工作的尾声。这时导游与游客已熟悉,还有的成了朋友。如果说“欢迎 词”给游客留下美好的第一印象是重要的,那么我们认为,在送别时致好“欢送词”,给游 客留下的最后的印象将是深刻的、持久的、终生难忘的!经过几十年的总结归纳,我们中国导游认为,有水平、符合规范的“欢送词”,应有五个要素,共20个字,这就是:表示惜别,感谢合作,小结旅游,征求意见,期盼重逢。
所谓“表示惜别”,是指欢送词中应含有对分别表示惋惜之情、留恋之意,讲此内容时,面部表情应深沉,不可嬉皮笑脸,要给客人留下“人走茶更热”之感。
“感谢合作”,是指感谢在旅游中游客给予的支持、合作、帮助、谅解,没有这一切,就难保证旅游的成功。
“小结旅游”,是指与游客一起回忆一下这段时间所游览的项目、参加的活动,给游客一种归纳、总结之感,将许多感官的认识上升到理性的认识,帮助游客提高。
“征求意见”,是告诉游客,我们知有不足,经大家帮助,下一次接待会更好!“期盼重逢”,是指要表达对游客的情谊和自己的热情,希望游客成为回头客。“欢送词”除文采之外,更要讲“情深”、“意切”,让游客终生难忘。
我国的一位从事近40年导游的英文导游,在同游客告别时,为体现“期盼重逢”,他说:“中国有句古语,叫做„两山不能相遇,两人总能相逢‟,我期盼着不久的将来,我们还会在中国,也可能在贵国相会,我期盼着,再见,各位!”也许这位老导游的话和他的热诚太感人了,时至今日,每年圣诞节、新年,贺年卡从世界各地向他飞来,有不少贺年卡,甚至是他一二十年前接待的客人的贺年卡,上面工工整整地用英文手写着“Greetngs From Another Mountain”(来自另一座山的问候)。
由此可见,一篇讲艺术的欢送词,几句情深、意切,又有文采的话,会给游客留下多么深远的印象!另外,还有一点要特别注意:有经验的导游在话别游客之后,他们都会等“飞机上天,轮船离岸,火车出站,挥手告别”,才离现场,“仓促挥手,扭头就走”,会给游客留下“是职业导游,不是有感情的导游”,是“人一走,茶就凉”的导游。我们千万莫当此样的导游!
Welcome to my hometown Jilin city. And I am the tour guide of China National Tourism Administration you can call me Vera. or Miss Zhang , and on my left hand is our driver Mrs. Li he have more than 20 year driving experiences, he will keep our safe.
There is a sentence in China as the saying goes regards: Construct such that the same boat spends for a century. Today we will be: Repair same car dealer's for a century. Everybody knows each other well from not being acquainted for to meeting in all of us being gone to from different place ride in in the same vehicle with a destination, this is really one kind of very marvellous and fine as well preordained relationship , lets us carry this fine preordained relationship through to the end so right away.That Little meng first here wish everybody trip to Dalian happy, hope we Dalian good mountain, good water, good tourist guide, good driver bring a portion to a portion good state of mind, make everybody with face to face Dalian expectation and long for but come with face to face Dalian satisfied and linger around but return to. Bless everybody Shu eating in Dalian finally
From now on, the car you are our friends, welcome everyone to come here, let me introduce for everybody! Hangzhou is a beautiful city, is one of the seven ancient capitals in China, is the capital of Zhejiang Province, has long been known as "folk an earthly paradise". Hangzhou has a long history, since Qin Dynasty since the establishment of Qian Tang County, has been more than 2200 years of history. Hangzhou is one of the birthplaces of Chinese civilization. As early as 4700 years ago, there were human beings living here, and produced the Liangzhu culture known as the dawn of civilization. Hangzhou was the five generation of Wu Yue in the Southern Song Dynasty and the two generation of capital, is one of the seven ancient capitals in china.
Hangzhou ancient Tang said. Sui kaihuang nine years (589 years) waste money Tang County, Hangzhou, Hangzhou for the first time in history. The Southern Song Dynasty three years (1129), the south to Hangzhou, or Hangzhou Prefecture of Ling'an. Shaoxing eight years (1138) the official capital of Ling'an, which lasted more than 140 years. In the first year of the Republic of China (1912), the former Qian Tang and Renhe county were collocated with hang county. In the sixteen years of the Republic of China (1927), the city of Hangzhou county was set up in Hangzhou, and the city of Hangzhou was built. The liberation of Hangzhou in May 3, 1949 has opened a new chapter in the development of Hangzhou. Hangzhou city has jurisdiction over the city, lower city, Jianggan, Gongshu, West Lake, high tech (Binjiang), Xiaoshan, Yuhang 8 districts, Jiande, Fuyang, Ling'an 3 county-level cities, Tonglu, Chunan 2 counties. The total area of the city is 16596 square kilometers, of which the urban area is 3068 square kilometers. The total population of Hangzhou is about 6 million 600 thousand, and it is also one of the cities with relatively large population density in China. Besides, there are thousands of tourists who come here every day.
As Hangzhou has a long history, rich cultural and material heritage. Hangzhou is the origin of the name of the first, once here won by King Yu combating the flood of Hangzhou landing, Hangzhou is the ark, the ship, later took Hangzhou called Yu Hang, do not know when, why, people put Yu Hangzhou called Yuhang, so far in Hangzhou still has the name Yuhang, a the biggest "Yang Naiwu of the Qing Dynasty and unjust case of Chinese cabbage" story took place in Yuhang. The famous poet Bai Juyi of Tang Dynasty and the Song Dynasty poet Su Shi, who has worked in Hangzhou, wrote a large number of well-known West Lake chant landscape works, has been transmitted. Hangzhou can develop so prosperous, the biggest hero is Wu Yue's founder, his Baojing - Qianwang, Anmin policy, the Chinese land has a respite in the war in the land. During the period of Wu Yue, the most prominent achievement was the art of sculpture in Hangzhou cultural construction, and the statue of flying peak was one of the masterpieces. The Northern Song Dynasty time, Hangzhou has become the first state to the southeast, the Southern Song Dynasty is needless to say, the central government in the capital, Hangzhou has become the largest city in the world, the world's first metropolis. The Song Dynasty, the artists gathered in Hangzhou, greatly promoted the prosperity here. In the Yuan Dynasty, the Italian Marco Polo issued a heartfelt sigh, saying that Hangzhou is "the most beautiful and luxurious city in the world", which is undoubtedly the highest praise for the city.
During the two dynasties as the most prosperous city of Hangzhou Jiangnan, not only celebrities come forth in large numbers, and the economy of extraordinary prosperity, as the largest city in Hangjiahu Plain, because of the convenient traffic, trade is also very convenient, one of the most representative figure is Hu Xueyan hongdingshangren. Hangzhou can be summed up in four words, sixteen words: paradise on earth, silk palace, tea capital, gourmet city. It can be said Hangzhou is not an earthly paradise with the false, the ancients said, there is heaven, there are Suzhou and hangzhou. Compare Hangzhou as an earthly paradise of ancient men of literature and writing, also left a lot of this chapter for having heard it many times in paradise city.